Top: Calone (representasi dari element Air), Heart: Ginger and Coriendar leaf (representasi dari elemen Api), Base: Woody, Cedarwood (representasi dari element tanah)

Pria Hugo Element mendapat inspirasi dari perkotaan, dan sebaliknya, menghembuskan napas baru seiring langkahnya dan mengilhami siapapun yang ditemuinya. Dia tau bagaimana menjelajah perkotaan dan menemukan element kreatifnya.

Dengan keharuman yang menyegarkan, modern dan maskulin, Hugo Element diciptakan untuk urban traveler yang melihat kota sebagai sumber kehidupannya. Didesain untuk membangkitkan energi kreatif, Parfum ini di inspirasi dari empat elemen. Titik awal yang kreatif adalah menginterprestasikan batu Granit, yang dibentuk oleh semua elemen yang ada, Api, Tanah, Udara dan Air.

EDT : 90ml : IDR 385.000

A refreshing fragrance with water notes, sweetened with a sheer floral heart and a green-fig note, evolving towards a woody-moss drydown.

Terinspirasi dari penyatuan pria dan air, BOSS Pure memiliki keharuman yang lembut, sophisticated dan segar. Parfum ini untuk pria yang stylish, memiliki kepercayaan diri, ambisius, competitive dan berorientasi sukses. Seorang pria yang memegang kendali atas segala aspek dalam hidupnya dan memenangkan tantangan yang ia buat sendiri.

Botol BOSS Pure adalah interpretasi modern dari dinding air yang urban, visualiasi dari kekuatan air yang tak terbendung. Kuat, jernih dan sangat tajam.

EDT : 100ml : IDR 415.000

Top Notes: Mandarin, Blackcurrant, Lychee. Middle Notes: Basmati rice, Jasmine sambac, Chloris rose. Base Notes: Sandalwood, Ambery notes, Musky notes.

Parfum dengan kesan feminin yang kuat, untuk wanita berkarakter dewasa yang mapan.

Dengan semangat a Modern Relationship, Hugo XX ditemani oleh Hugo XY sebagai pasangan yang saling melengkapi.

EDT : 100ml : IDR 405.000

Harmony is overrated

Top Notes: Cedrat, Bergamot, Pear tree leaf. Middle Notes:
Crushed ice accord, Mint, Basil leaf. Base Notes: Lebanese cedar, Patchouli, Muskroot.

Untuk pertama kalinya HUGO BOSS mengeluarkan edisi parfum berpasangan, untuk pria (XY) dan wanita (XX). Sebagai simbol Spirit of Modern Relationship.

Wangi Masculine pada HUGO BOSS XY bisa digunakan kapan saja, cocok untuk segala suasana.

EDT : 90ml : IDR 395.000

A cheerful, fruity and sumptuous opening. A heart as feminine as ‘a bridal bouquet’ of white flowers. The trail blossoms in an alliance of musks, apricot skin and Ceylonese lemon-tree wood.

Femme is THE perfume for a romantic woman. ‘Everything about her speaks of softness, flowers and affection’. Her perfume is radiant, gentle and luminous. An ode to an eternal and contemporary woman, a tender and generous bouquet with a hint of the voluptuous

EDP : 75ml : IDR 395.000

An upbeat fragrance resonant with mouthwatering, violet accents

Hugo Boss Pure Purple top notes: White Cyclamen, Nectarine. heart note: Floral Bouquet, Black Violet. base note: Amber, Suede, Marzipan Passionate and spontaneous.

Pure Purple is the latest arrival in Hugo Boss’s family of scents for women. The fragrance is a sensual, mouthwatering floral unveiling an enticing note of marzipan. The ad campaign unveils ‘a woman who takes to the streets and turns the city into her playground’ to a rhythm choreographed to pure energy

EDP : 90ml : IDR 375.000

An elegantly comfortable fragrance for men who want to make an impression.

Selection top notes: Mandarin Orange, Pink Pepper, Grapefruit. heart note. Cedar Needles, Star Anise, Geranium. base note. Heliotrope, Vetiver, Musks, Cedar, Patchouli .

‘Make an impression’: that is the message behind this chic and elegant fragrance inspired by the refined and spare luxury of couturier Hugo Boss’s Boss Selection line. The fragrance’s alliance of subtlety and strength will attract self-confident men who feel good about themselves and proud of their success. The campaign stars German actor Thomas Kretschmann.

A sparkling, almost green opening, blending cool spices and citrus with a light touch. The heart picks up the thread of the fern accord, with a modern twist, thanks to cedar needle and star anise notes. The velvety, woody base unites the sensuality of woods with the warmer notes of heliotrope and musks

EDT : 90ml : IDR 385.000

A bottleful of energy.

Hugo Boss Energise top notes: Cardamom, Pink Pepper, Citrus. heart note: Coriander, Ambrette, Juniper, White Freesia. base note: Jacaranda Wood, Nubuck Leather, Suede Note, Black Cocoa.

Amyris After the successes of Hugo and Hugo Dark Blue, Hugo Boss presents the third olfactory element in the Hugo range. Born under the sign of energy and the color red, this new fragrance was christened Hugo energise. The woody, slightly aromatic and leathery scent will seduce urban young men ‘looking for an escape from the daily grind’. For them, Hugo Boss has come up with a vibrant, relaxed and charismatic fragrance.

An intense wood scent underscored by dry cocoa-bean accords. A few aromatic and spicy touches (juniper, coriander leaf) completed with a slightly leathery trail

EDT : 125ml : IDR 385.000